Samantha, Todd’s wife and fellow Director in Alti Lighting, has management responsibilities across administration, marketing and HR.
“After graduating and then cutting my professional teeth in an ad agency, I ran my own marketing consultancy for ten years which gave me skills I’ve been able to put to good use in the service of our family company.”
Apart from providing strategic input, supporting our team and assisting with the day-to-day running of the business, Sam is leading a project to modernise and integrate our administration processes with warehouse, inventory and job management. She also built and runs our website and drives our marketing and digital media program.
And she still has time to pick the boys up from school most days.